100 % Worth Watching Video 
Three independent experts help explain how breakfast may be involved in 
shape management.   They gathered as part of a satellite symposium held at
 the Queen’s University of Belfast.   We invite you to watch the video 
recap below and review their findings.
The observational evidence:
Dr. Margaret Ashwell,  Ashwell Associates
There is consistent scientific evidence of an association between 
breakfast cereal consumption and a healthy weight in adults and in 
children. But, to date, there is limited evidence for any plausible 
biological mechanisms that would point to it being a causal 
relationship.
There is however new research that indicates there is something 
worth investigating in the effect of the breakfast meal and what we can 
be sure of is that, although it is important to follow a healthy, 
balanced diet along with plenty of exercise, breakfast really is the 
most important meal of the day.
The physiological reasons:
Dr. Jonathan Johnston, University of Surrey
Diet, metabolism and circadian rhythms are closely linked. It 
appears that we may be 'when we eat' as well as 'what we eat'. Circadian
 clocks are now known to be present throughout the body, including in 
key metabolic tissues. Recent studies have begun to decipher the 
physiological role of these clocks and thus physiological mechanisms 
that underlie daily rhythms in metabolism and postprandial response.
A second line of research is investigating how appropriately timed
 food intake can actually reset the timing of circadian rhythms. Data 
from this work suggest that the use of timed dietary interventions may 
confer many benefits; from improving the health of society to minimising
 the adverse effects associated with shift work and jet lag.  
The plausible mechanisms:
Dr. Sue Reeves, University of Roehampton
Since the evidence available is unable to clarify the mechanisms 
that link BMI with regular breakfast consumption a recent study at the 
University of Roehampton aimed to explain this association with an 
experimental trial to establish underlying differences between breakfast
 eaters and breakfast skippers that were normal weight and overweight.
Measures of resting metabolic rate (RMR), dietary induced 
thermogenesis (DIT), blood glucose, hunger, physical activity and 
‘morningness’ (an indicator of personal circadian rhythm) were 
repeatedly made in the laboratory. Results thus far have indicated 
differences in morningness, hunger levels and caffeine consumption 
between breakfast skippers and non-breakfast skippers.
Overweight breakfast skippers also appeared to have lower RMR and 
blunted DIT following breakfast whilst exhibiting greater levels of 
physical activity. Physiological and behavioural predispositions that 
determine breakfasting habits and responses to breakfast will be 
explored.
Source:http://www.kelloggsnutrition.com 
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