The rooms have no numbers — just the couple’s name,
there are no visiting hours, and you deliver your baby and get driven
back home in a luxurious car, like a Mercedes!
That is the promise the Birthplace, a “birthing centre” in Hyderabad’s upmarket Banjara Hills, makes to expectant moms.
From planning a child to the actual delivery, a birthing
centre provides medical support services, but in a more friendly
ambience than a typical hospital or nursing home. The idea is to allay
the anxiety and fear associated with a delivery and to pamper the mother
without compromising on the safety of the delivery, says 28-year-old
Tarun Siripurapu, an engineer-turned-promoter of the proposed network.
Birthing centres, baby-shields and cord blood banking —
an array of baby-centred healthcare
services is on offer, as parents
pull out all stops for their children.
The birthing centre concept took shape some years ago,
with Apollo Hospital’s ‘The Cradle’. Fortis hospital group’s La Femme
and privately-owned Cloudnine followed.
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